Preparing for the New Scientific Buyer
Emerging Market Trends and Expectations
August 22nd, 2018
The Exchange | Boston, MA
Registration is open for our 2nd annual science marketing event in Boston August 22nd!
Last year, nearly 100 science marketers, agencies, and industry experts got together to discuss how to reach a scientific audience through storytelling and inbound marketing.
Join us for our second annual science marketing event, Wednesday, August 22nd, for intimate discussions with industry experts from Merck KGaA, Luminex Corporation, The Market Element, Ashland, and more. This year our science marketing leaders will discuss the shifts they’re seeing in buying behavior, how to balance selling products with corporate responsibility, persona building and more. Plus we’ll have networking opportunities and workshops.
Registration is be free, but space is limited, and last year’s event was fully booked.
Don’t miss out on your spot: RSVP today to secure your spot!
The meeting… was fantastic. It was valuable for me with new ideas to bring back and to feel like I’m part of a community of like-minded people.
For questions, email firstname.lastname@example.org.
The State of Buying: Tracking 2018 – 2019 Market Trends
The Brain of Your Unique Buyer: Modern Persona Building for Business Success
Fireside Chat Keynote: The Future of Science Marketing is about Connection
Case Study: Essential Steps to Tackling a Major Rebrand
Jennifer Arnold, Ph.D.
Founder, Innovamap &
Professor, UNC Chapel Hill Dept. of Psychology and Neuroscience
Director, Global Marketing and Business Communications
Life Science Marketing Radio
Hilary Graham, Ph.D.
Senior Manager, Scientific Marketing
President and Co-founder
The Market Element
Head of Corporate Responsibility and Branding
*Program and speakers subject to change.