Native Advertising Units

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C&EN Online Audience Demographics

283,716

Monthly Unique Visitors – cen.acs.org

372,948

Total Monthly Visits – cen.acs.org

628,810

Monthly Page Views – cen.acs.org

91

online visitors Involved in purchasing process
62

Make final purchasing decisions

C&EN Online Banner Ads

1. True Native

Publisher creates content and landing page, and ad redirects to custom article page on publisher site.

2. Native Display

Advertiser provides headlines, text and image and ad redirects to advertiser site.

3. Video

Publisher serves video served either on C&EN or on advertiser’s site.

4. Advertiser & Advertiser Co-Created Content

Long form content that runs within or adjacent to regular editorial developed in collaboration with C&EN’s BrandLab studio.