Who is C&EN Media Group?

Chemical & Engineering News (C&EN) is the award-winning news outlet that reaches the American Chemical Society’s vast membership of 152,000 scientists, as well as the worldwide chemistry community in academia, industry and beyond. Through its website and weekly print newsmagazine, C&EN covers the latest research advances, business trends, chemical safety data, career information and more. The C&EN Media Group provides advertising opportunities targeted to this large, powerful audience. Our integrated advertising network includes robust lead generation programs, unique print advertising opportunities, our in-house native advertising and custom content studio, C&EN BrandLab, and access to over 60 scientific research journals that attract more than 31 million scientists, engineers, and R&D professionals around the globe.

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Resources

Navigating a New World

Download the lead generation playbook to learn:

  • The who, what, when, where and how of lead generation
  • C&EN’s solutions that will help reach your target audience from top to bottom of the sales funnel
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Recent Marketing Elements Resources

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Levels of Lab White Paper

Report: How to Advertise to R&D Scientists

Reading Time: < 1 minute Research and development rarely occur in a vacuum: It takes close collaboration to tackle complex research questions, develop new methods and protocols, or engineer a novel instrument. Science is an ecosystem with many different stakeholders that have their own interrelated roles, responsibilities, and influence. But too often, brands focus their advertising and marketing campaigns solely […]

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Virtual Conferences science marketing

From the Archives: Virtual Conferences and Content Delivery for the Science Marketer

Reading Time: < 1 minute For most science marketing professionals, participating in live trade shows and conferences is an essential piece of the lead generation puzzle. But even before a global pandemic shut down this avenue, live conferences weren’t always an economical or convenient option. Virtual conferences, on the other hand, offer many of the same benefits, but with fewer […]

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Neuromarketing in science marketing

Your Neuromarketing Guide – A New Series to Reach Your Target Audience

Reading Time: 6 minutes “I wish I could read the minds of my wish list clients and know exactly what they were looking for. Then I would build my marketing strategy around that information.” This was something a client once said to us. He was an extremely successful founder of a health and technology business with clients and partners […]

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