Tag: media strategy

Industry Reactions Science Marketing Experts on Pandemic Lessons
What Upheaval Taught Us: Science Marketing Experts on Lessons from the Pandemic June 28, 2021Read More
Best Practices
What You Should Really Know About Media Planning and Buying November 17, 2020Read More
Best Practices Top Media Metrics Covalent Bonds
Media Analysis: Top Metrics to Analyze Impact of News Coverage June 29, 2020Read More
The Essentials Empirical Science Marketing
An Empirical Approach to Your Media Buying Strategy May 22, 2020Read More
Best Practices
Picking Winners: How to Optimally Place Your Banner Ad in Science Publications March 24, 2018Read More
Marketing Masters Krystle Kopacz science marketing
What Science Marketers Should Know about the Media Landscape: An Interview with Krystle Kopacz September 26, 2017Read More
The Essentials marketing how to science marketing
Is Marketing in a Midlife Crisis? Here’s What You Should Do February 09, 2017Read More
Best Practices
Media Relations Essentials: Make Life Easier for Science Journalists April 30, 2015Read More

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