For science brands, capturing the attention of the right audience is crucial. But it’s not just about visibility; it’s about crafting a message and choosing a medium that truly resonates, forges connections, and inspires action. This is where the all-new acsmediakit.org comes into play. Our revamped platform empowers you to effectively reach the highly engaged audiences of the American Chemical Society (ACS) and Chemical & Engineering News (C&EN) with precision and impact. With smart navigation, audience insights, case studies, and in-depth product reports, our new website provides tools to create compelling campaigns that connect with target science audiences and deliver results. Welcome to a new era of science marketing with acsmediakit.org! Here are a few new site highlights:
Find What You Need Faster: Enhanced Navigation and Information on Products and Solutions
Smarter Navigation
Our streamlined, user-friendly dropdown menu is now accessible throughout the site and scrolls with you as you view content. Whether you’re looking for lead generation product options or searching our blog for expert insights, the navigation bar will help you find what you need faster and assist you as you explore from page to page.
Product Page Expansions
From webinars to e-newsletters and recruitment advertising, all of our products now have dedicated pages with sample images, performance stats, and case studies. These changes allow you to explore real results and discover which solutions will help you achieve your goals.
Instant Access to Advertising Resources
Our downloadable advertising resources, including the C&EN Media Kit and Editorial Calendar, are some of our most sought-out webpages. Thanks to a prominent Download Media Kit button in our navigation bar and the Advertising Resources landing page, our most-searched-for advertising tools are never more than a click away.
Proven Results: Explore Audience Insights and Real Outcomes
Showing the Data
The combined audience of ACS and C&EN includes 128 million researchers and over 13.8 million monthly website visitors. To effectively demonstrate the reach of C&EN Media Group and the impact of your advertisements, we have highlighted key statistics throughout the site. In addition to comprehensive audience insights, each product page features specific statistics related to that solution and its effectiveness.
Campaign Inspiration and Impactful Partnerships
We’re proud to partner with a diverse range of science brands, both large and small, who are making a significant impact on the world through their innovations. Our new site celebrates these partnerships through our “brands we work with” feature, testimonials, and our expanded Case Study Library. Filter our case studies by product category and explore success stories to inspire your next campaign.
Science Marketing Insights at Your Fingertips
Celebrating more than a decade of insights, the Marketing Elements blog has a refreshed home on acsmediakit.org. With a streamlined design and dedicated author pages, it’s now easier than ever to access expert insights from our team of scientists and marketing professionals. We have also introduced a page for the Marketing Elements Summit, our annual science marketing event, along with a resources page that features our science marketing webinars and reports. Make sure you are subscribed to receive invites to our webinars and networking events.
Discover the Partnership Potential of C&EN BrandLab’s Custom Content Studio
Content is king, and C&EN BrandLab reigns supreme! Our brand-new C&EN BrandLab webpage showcases the incredible potential of partnering with our team of science storytellers to create custom campaigns. Explore the bios of our scientists turned marketers and discover the unique and engaging ways they can help you leverage your scientific expertise to create tailored marketing solutions that resonate with your brand’s target audience.
Connect with Our Team: Real People, Real Support
Our website is designed to help you explore our advertising options and inspire effective campaigns. But sometimes, you need to talk to a real person, and we’re here to help! Our Contact Us page is easily accessible from anywhere on the site via our navigation bar and offers multiple ways to connect with our team. You can fill out the contact form or directly reach out to your sales representative. We’ve also included bios of our sales team so you can get to know who you’ll be working with and connect with them on LinkedIn.
