How Chemists Buy

Watch our recap of a recent C&EN study that analyzed who is making purchasing decisions, what’s driving them, how labs are changing, and the four types of chemical buyers with influence.

Who is C&EN Media Group?

Chemical & Engineering News (C&EN) is the award-winning news outlet that reaches the American Chemical Society’s vast membership of 200,000 scientists, as well as the worldwide chemistry community in academia, industry and beyond. Through its website and weekly print newsmagazine, C&EN covers the latest research advances, business trends, chemical safety data, career information and more.

The C&EN Media Group provides advertising opportunities targeted to this large, powerful audience. C&EN’s integrated advertising network includes robust lead generation programs, unique print advertising opportunities, such as our in-house native advertising studio, C&EN BrandLab, and access to over 80 scientific research journals that attract more than 56 million scientists, engineers, and R&D professionals around the globe.

  • 90
    work in research
  • 90
    consider C&EN and ACS to be among their most trusted resources for scientific and new product information
  • 87
    involved in the purchasing process

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