The 2021 Petrochemical Purchasing Report
How prospects intend to buy amid uncertain economic conditions
How do top petrochemical buyers assess brands today?
A devastating pandemic that has upended normal lab operations. A teetering economic situation. From manufacturers to buyers, if there is a word that summarizes the current state of the petrochemical market it is ‘uncertainty’.
To help manufacturers navigate 2021, the American Chemical Society’s Chemical and Engineering News (C&EN) conducted a study of more than 400 buyers in the petrochemical market to understand how these external factors will impact buying decisions in 2021.
We wondered: In a world of constricted budgets and limited spending, does it simply come down to who has the lowest price?
Our free report uncovers:
- How top petrochemical buyers assess brands today.
- Ways to evaluate whether your brand is putting its resources into the factors that customers value most.
- What the top 9 brands are doing to position themselves as innovative, environmentally responsible and leaders in customer service — attracting and retaining business despite the continued uncertainty.
Download the 2021 Petrochemical Purchasing Report today by completing this form.
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- Who is C&EN BrandLab?
C&EN is the authoritative B2B news source serving the pharmaceutical, life sciences, industrial chemicals and instrumentation industries.
Our C&EN BrandLab studio partners with clients to craft and share stories that appeal to these scientifically minded audiences around the world. In addition, the C&EN BrandLab team conducts research to understand the scientific buyer. Learn more about C&EN’s award-winning custom content studio at cenbrandlab.org.