Stephanie Holland, Senior Vice President of Communications and Marketing at ACS

Stephanie plays a pivotal role in bolstering the ACS brand and mission. As leader of ACS’ Communications Division, she oversees advertising and exhibit sales, marketing strategies, and internal and external communications. She also manages the digital presence, including oversight of acs.org. Her prior experience includes developing sales and marketing strategies for nonprofits that significantly impacted revenue and audience growth within scientific and professional communities in pharmaceuticals, biotechnology, and other areas. A significant milestone in her career is the creation of the award-winning C&EN BrandLab, an innovative content marketing studio crafting bespoke content that bridges scientific storytelling and marketing.

Thomas Labuzienski, Senior Marketing Communication Manager at Microsoft

As senior communications manager, Thomas is responsible for bringing incubation technologies, such as Azure Quantum Elements, to market with new audiences for Microsoft.

Kristin Apple, President of LINUS

Kristin is a healthcare leader, passionate brand strategist, and innovative catalyst. For over twenty years, she has worked client-side and as an advisor to the world’s largest consumer healthcare, CPG, and pharmaceutical companies. She is passionate about changing the way healthcare is delivered and experienced today. Her love for health and wellness started when she spent nearly six years at Eli Lilly launching five blockbuster drugs while progressing through different roles in the sales and marketing divisions.

Paul Avery, PhD, CEO, BioStrata

Paul started his career with a PhD in developmental biology at the University of Cambridge, before moving into scientific communications in 2010. For the past decade, he has been the CEO of BioStrata, a full-service marketing agency dedicated to helping life science companies boost awareness, generate leads, and convert leads into customers. Paul also co-produces the “Artificially Intelligent Marketing” podcast, where he shares weekly insights on how marketers can get more done, solve interesting new problems, and help stimulate their creativity using AI.

Chemical Kim, Science Influencer and Educator

Chemical Kim is both a full-time chemistry professor and a science education influencer with over a million followers on social media platforms, dedicated to making science accessible and exciting for everyone. Chemical Kim inspires viewers to investigate their world through hands-on experimentation and hosts the “Chemical Kim Science Show,” broadcasted on cable networks and social media. Her outreach includes schools, libraries, foster care programs, and children’s hospitals, and she has been featured on national TV shows like CBS’s “Mission Unstoppable.” She has created content for major brands such as Disney-Pixar, Nickelodeon, Dow, Pfizer, the American Chemical Society, and the Royal Society of Chemistry. With over 20 years of teaching experience, Chemical Kim has received awards like the Philo T Farnsworth Award for Media Creation and the American Chemical Society’s Helen M. Free Award for Public Outreach. She continues to create engaging content and advocate for inclusivity in STEM education.

Jesse Harris, Science Writer and C&EN BrandLab Senior Editor

Moderator

Jesse Harris is a Senior Editor at C&EN BrandLab, a science content marketing studio that is part of the American Chemical Society. He has graduate degrees in chemical engineering and chemistry and has been writing and creating content since 2016. Jesse lives in northern Ontario with his wife and son.

Nick Ishmael-Perkins, C&EN Editor in Chief

Nick has degrees in journalism from Toronto Metropolitan University and Anthropology from the University of Sussex. Prior to joining C&EN, Nick was Editor and Director of SciDev.Net, the journalism platform for low and middle income countries for five years. He has worked extensively in Sub-Saharan Africa and the Indian subcontinent. Through his work, he has developed a stellar reputation for expertly protecting editorial independence and audience trust while facing business and organizational changes.

Dillon Allie, President and Chief Executive Officer at HDMZ

Dillon currently serves as president and chief executive officer of HDMZ, an integrated scientific marketing communications agency exclusively serving the life sciences industry — including biotech, biopharma and medical device companies, and contract research and contract manufacturing organizations. He joined HDMZ in 2005 as an account executive, later becoming senior vice president and a member of the executive team. During his time on the executive team, HDMZ experienced unprecedented growth, doubling in size from 2014 to 2021 thanks to consistent wins in new business, an expansion of agency services, and client retention that exceeded industry benchmarks. Throughout this period of growth, Dillon helped spearhead the agency’s efforts to shape corporate brand and communications strategies; launch new products and services; and develop multi-channel marcom campaigns for market leaders in clinical development, biopharma and biotech.

Peter Jap, Senior Brand Manager at ACS

Peter has extensive brand and marketing experiences in both Fortune 100’s and non-profits. From Ford Motor Company, Abbott, Nationwide Children’s Hospital, to CAS, and his current role in leading the brand at ACS. He is a curious mind, who is always seeking to understand “why”. He is a 2nd generation immigrant, an avid foodie, and a fitness junkie. You’ll often find him cheering for “THE” Ohio State Buckeyes, smoking meat or shuttling his three sons to their never-ending sports and activities.

Kate Stabrawa, President of Horseshoe Communications

Kate is the founder and principal of Horseshoe Communications. She brings over 20 years of strategic healthcare communications counsel, having previously worked in-house for large, publicly traded companies and as an agency partner. She brings deep experience in media strategy and relationship management.

She drives national and international media coverage, has led policy communications efforts and manages all levels of corporate communications issues reaching diverse stakeholder groups. She has significant experience working on issues related to government inquiries, lawsuits, mergers and acquisitions, divestitures and more.

Kate’s passion for storytelling, keen focus on achieving strategic objectives and considering new options creates a spark that jumps clients ahead of competitors. She graduated from The Ohio State University, sits on the advisory board for the School of Communication and supports various nonprofits within Denver, where she lives with her husband and son.

Shane M Hanlon, Ph.D., C&EN BrandLab Executive Editor

Shane leads BrandLab’s strategic initiatives and projects. As a conservation biologist turned science communicator and storyteller, Shane brings years of creative and relationship-building experience to BrandLab from his work in the federal government, the National Academies, and scientific membership nonprofits. He is an adjunct professor at the University of Pittsburgh, from which he obtained his B.S. in Ecology and Evolution, and holds a Ph.D. in biology from the University of Memphis.

Natalia Bokhari, ACS Senior Manager of Revenue Marketing and Operations

Moderator

Natalia manages Revenue Operations and Marketing at C&EN Media Group, overseeing an extensive advertising portfolio of products including lead generation, digital, print, recruitment and expo marketing. Working with C&EN Media Group for over a decade, she’s built solutions that help clients reach their target audience in formats that deliver results. In her free time, Natalia enjoys spending time with her 2.5 year old twins.