C&EN Marketing Elements Blog

Welcome to the C&EN Marketing Elements blog from C&EN Media Group. Providing marketing and advertising insights for the scientific community, you’ll find blog posts, infographics, and white papers below.

The Essentials
7 Marketing Phrases that Make Your Copy Less Effective November 15, 2018Read More
Best Practices white paper marketing leads
How to Drive Leads with White Paper Marketing October 18, 2018Read More
Marketing Masters Daniel Peiffer Illumina
Daniel Peiffer of Illumina on Life Science Product Brand Strategy: Simplify, Synergize, Stay Ahead October 01, 2018Read More
Neuromarketing Persona Builder Guide for science marketers
The Last Step of Your Neuromarketing Guide: Storytelling that Moves Your Audience to Action September 20, 2018Read More
Editor's Desk Bibi ACS National Meeting
Editor’s Desk: Catching up with C&EN at the ACS National Meeting September 18, 2018Read More
Digital Strategies
Facts and Stats for the Email Marketing Industry September 06, 2018Read More
Marketing Masters
Steps to Finding the Right Chemistry for Rebranding Success August 15, 2018Read More
Neuromarketing Neuromarketing Series Step 3
Your Neuromarketing Guide, Step 3: Using Your Audience Insights August 14, 2018Read More

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