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Welcome to the C&EN Marketing Elements blog from C&EN Media Group. Subscribe here and we’ll send tangible advice on how to reach scientists in the chemical sciences, as well as invitations to science marketing events.

Digital Strategies
[Long Read] Science Marketing Perspectives on Content with Nick Oswald June 13, 2016Read More
Best Practices
5 Trends that Mattered to Science Marketers in 2015 January 28, 2016Read More
Best Practices
Publisher Takeaways from a Social Media Bootcamp January 12, 2016Read More
Marketing Masters science marketing jokes
A Day in the Life of a Science Marketer October 08, 2015Read More
Best Practices landing page tips for science marketers
Science Marketing Basics: 4 Steps to a Landing Page that Converts September 24, 2015Read More
Digital Strategies
Demand Generation for Science Marketers: Tools and Tactics July 31, 2015Read More
Industry Reactions
Big-Picture Trends: Facts and Stats on Life Science Marketing Spend July 09, 2015Read More
Best Practices
Reaching Scientists Online: 4 Digital Marketing Tools & Trends to Watch February 12, 2015Read More
Best Practices
Twitter vs. Facebook vs. Reddit: Advertising Options for Your Science-Focused Content October 09, 2014Read More
Best Practices
A Beginner’s Guide to Google AdWords July 09, 2014Read More

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